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How to Choose CBD Oil: What Should I Keep in Mind?

Nowadays, the CBD market is flooded by producers seeking to sell their products. Any health-related decision should be considered very well, and buying this supplement is not an exception. So, what to look for in CBD oil and how to choose CBD oil to make sure you get a high-quality product?

Let us help you gather the answers to this question. There are quite a few steps to take and things to keep in mind to make sure you’re not scammed into buying a poor quality product. Let’s figure it all out and see what to look for when buying CBD oil.

Bryan Woods

Compounding Pharmacist

What should users be aware of before starting to use CBD?

Before starting to use CBD, check on two major concerns:
1. What dose is recommended for effective relief of your condition.
2. Verify that your personal medications do not interact with CBD.

How to Choose CBD Oil?

If you tried googling something along the lines of  “CBD oils to buy,” you’d get a plethora of results with all the CBD producers claiming their product is the best one out there. However, they all can’t be the best, right? Some of the CBD oils available are far from good, but how do you know which ones?

How to Choose CBD Oil: CBD oil

The thing you have to do is get educated and understand that not all that glitters is gold, and some of the claims companies make might be fake. So, let’s see what the steps to take to shop for CBD like a pro are. 

Decide Which CBD Product You’d Like

The first thing you have to do if you want to know how to choose CBD oil is to understand what you really want. Do you want to stick to the original method of taking CBD in the oil form? Or maybe you’re feeling adventurous and would like to experiment with other ways to take CBD.

It’s not as simple as it might seem. There are various products available ranging from the simple oil to products you would have never thought could contain CBD. One of the examples could be CBD toothpicks. To some, it might sound ridiculous, while others are all for it. 

A lot depends on the product you choose. That’s due to the fact that they are consumed differently. CBD oil and CBD gummies can be ingested orally, and oil can also be taken sublingually. There are topicals that are applied to the skin, and CBD vape oils that you inhale in the form of vapor.

How to Choose CBD Oil: CBD vape pens

You might think it all ends here, but it doesn’t. The way you use CBD oil determines the time in which CBD is assimilated into your body. The slowest way is ingesting it orally, while by vaping CBD, you get the results the fastest

All these methods have their own perks and drawbacks. You should definitely consider all that before you choose the CBD product. If you’d like to learn more about it before buying CBD, check out our guide on how to use CBD

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Decide What You’re Going to Use It for

The next step to take to figure out how to choose CBD oil is deciding what you’re going to use it for. You probably have heard a lot of claims about CBD’s abilities to alleviate illnesses. The number of symptoms and diseases CBD is said to treat is vast, with new studies continually proving more of its effects. 

Some of the common reasons for using CBD include hoping to ease anxiety, pain, and inflammation, diabetes, or even taking it to help deal with cancer symptoms. But it’s definitely not limited to that. Some people buy CBD cosmetics to ease acne, and others buy CBD for kids for treating autism or ADHD.

How to Choose CBD Oil: anxious woman

Having done some research, it appears that CBD is said to cure it all. It’s not exactly the case, but we can’t deny the fact that people claim it to have numerous benefits. So, what you have to do to know what to look for in CBD oil is understand the reason why you’re taking it. 

Knowing that, it will be easier to choose the CBD product, whether it’s oil, edibles, tinctures, or vape oils, as well as providers that claim their oils are specified for a certain ailment. Check out some of the top providers and what they’re best for. 

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Choose Between Isolates or Non-isolates

What else shouldn’t be missed in figuring out how to choose CBD oil is understanding whether you’d prefer using pure isolate oil, broad-spectrum oil, or full-spectrum oil. All of these oils are CBD oils, but their additional contents differ.

Pure CBD isolates are the oils that don’t contain any cannabinoid other than CBD. Some people prefer to use isolates because they like to avoid any THC or other cannabinoids. Also, it’s the best choice for kids as they shouldn’t be exposed to THC and might not react well to other cannabinoids. 

The next one to mention in this “How to Choose CBD Oil” guide is broad-spectrum CBD oil. This oil is the middle ground between isolates and full-spectrum oils. Broad-spectrum means that the oil contains other cannabinoids and terpenes but has no THC.

How to Choose CBD Oil: CBD oil bottle

The last one is the full-spectrum CBD oil. And it might be one of the answers to what to look for in CBD oil, as full-spectrum oil is sometimes considered to be the bost oil to choose.

Full-spectrum means that the CBD oil contains all the cannabinoids present in the plant. That also means that some traces of THC can be found in the oil. It might deter some people from opting for full-spectrum CBD oils.

However, you might want to look into full-spectrum CBD oils if you don’t have a serious reason to use pure isolates. Full-spectrum CBD oils provide the entourage effect. The entourage effect occurs when all the cannabinoids work together, providing the best results possible[1]

You might want to consider the additional benefits full-spectrum oil could provide when choosing CBD oil. 

Get Familiar With the Terms

Cannabinoid. Cannabidiol. Cannabigerolic acid. The endocannabinoid system. CO2 extraction. Hemp seed oil. Should I keep going? Do you know what all of these mean? If you’re new to CBD topics and looked up how to choose CBD oil, you’re likely not yet familiar with the terms. 

Most of these terms aren’t something you learn in school. Therefore, it’s not really common knowledge, and no one would be surprised if a person buying their first CBD oil wouldn’t understand most of them. However, you should definitely read up on all of these terms if you want to know how to choose CBD oil. 

How to Choose CBD Oil: man working on a computer

Before buying any kind of product, you want to know how exactly it’s used, right? CBD shouldn’t be an exception. Just because everybody is using it doesn’t mean that you shouldn’t get educated on how it affects you, when to take, how it is extracted, and what exactly are the contents of CBD oil. 

If you think that you now need to hit the books or scientific articles, that’s not really necessary. We have a whole section explaining everything CBD-related. All you have to do is think of the question you have concerning CBD and look for the article, or simply scroll through until something catches your eye.

If you don’t know the terms, you’re way more likely to be scammed or not get the results you expect to get. If you’re hoping to achieve the entourage effect, you have to know which oils provide that. So, read up and learn all there is to learn before choosing CBD oil. 

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Avoid Claims About Health

“This CBD oil will cure your stage 4 cancer in 3 days” isn’t something a reputable CBD provider would state. Some people might be tempted by claims like this, but don’t be fooled. Most of the drastic claims like this are unrealistic.

However, the main reason why you should be concerned is that it is, in fact, illegal. Claims that the product can treat even a minor illness can only be made about prescription drugs that have undergone testing for effectiveness and side effects.  

How to choose CBD: medicine

Making claims that CBD will cure any of the illnesses you have is illegal and are quite likely to be false. I’m not disputing the various studies conducted on the positive effects of CBD, such as CBD being good for easing inflammation[2]. However, you should still see it as an addition to your ongoing treatment rather than a cure. 

So, it’s definitely something to pay attention to when figuring out how to choose CBD oil. 

Start with Lower Concentrations

The next thing you should be mindful of when choosing CBD oil is the concentration of it. You shouldn’t dive headfirst into the CBD world using huge doses of  CBD oil with the highest concentration. The point is that you should start small.

CBD affects everyone differently. Surely, some common claims can be made about CBD that will likely be true to you but you can never know. In fact, while some people report CBD to have a sedating effect and they use it for sleep, others claim it to energize them and they add some CBD tincture to their morning coffee. 

So, the point is that the concentration of CBD is one of the things of what to look for when buying CBD oil. You should opt for lower concentration to better figure out how CBD impacts you and to be able to monitor yourself. Then, if needed, you can adjust the dose and make it higher. 

Also, CBD oil side effects are more likely to occur in higher doses, especially when your body is still not used to it. CBD oil side effects include diarrhea, drowsiness, fatigue, and interaction with medicine. So, in order to avoid that you should stick to lower doses at first. It’s definitely something to consider when figuring out how to choose CBD oil.

Read Reviews

What to look for when buying CBD oil? Reviews! This needs to be emphasized. A good CBD provider will have plenty of positive reviews. Not having any reviews or having a lot of of negative ones is a telltale sign that you might be better off choosing other providers.

How to Choose CBD Oil: man working on a computer 

There’s a lot of research that should be done about the company behind the CBD product you’re planning to buy. You can start off by exploring their own page. Look how they extract CBD, if they offer different potencies, also check out their customer support, see if they’re willing to answer your questions.

However, you shouldn’t be limited to that. Every company will state their product is the best. You should check out what people say about it. So, scroll through some forums to see if people’s opinions on the product are generally good. 

Also, you should read some extensive reviews. We have plenty of the best CBD oil producers reviewed. Here you’ll have everything in one place. You can scroll through the best CBD oil by category, check out independent reviews of providers, read comparison articles, or even use the comparison tool.

Only after having researched the product well can you be confident that you’re buying a product of high-quality. So, making sure to prevent disappointment by reading reviews before choosing CBD oil is one of the things to consider when thinking about how to choose CBD oil.


If you want to know how to choose CBD oil, there are quite a few things to consider. You should pay attention to different products, CBD properties, whether to buy isolate, broad-spectrum, or full-spectrum CBD oils, and you should also get familiar with the most common CBD oil terms. 

You should avoid companies that state outrageous medical benefits of the product when considering how to choose CBD oil. Also, for the first oil, you should opt for a lower concentration. And lastly, you should read some reviews when choosing CBD oil. 

Now that you’ve learned how to choose CBD oil, you’re ready to go get some and start using it. To do that, you should check out our best CBD oils review. By doing that you’ll make sure that you’re buying a high-quality product. 

Bryan Woods

Compounding Pharmacist

Contributed By Bryan Woods, Compounding Pharmacist

Bryan Woods brings over 35 years of experience to the Double Down CBD team, with the last 20 years specializ...

Read Full Bio...

Scientific References

Contributed by Bryan Woods, Compounding Pharmacist

1. Ethan B. Russo 'The Case for the Entourage Effect and Conventional Breeding of Clinical Cannabis: No “Strain,” No Gain'

2. Natascia Bruni, Carlo Della Pepa, Franco Dosio et al. 'Cannabinoid Delivery Systems for Pain and Inflammation Treatment'

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Recent User Reviews

Awesome article!

I have learned so much reading this article, it’s a topic i’m interested in since few weeks, and this article came in the right time.

Marketing claims

It’s really hard nowadays to distinguish between honest and promotional reviews, i agree with you, education is essential!

Charlotte’s web’s oil is helpful

Charlotte’s web cbd oil is really helpful, i use it as a supplement in a daily basis, it helps me to relax.

You’re absolutely right!

We should all educate ourselves about this, not all online reviews are honest as yours unfortunately.

Sublingual is the best for me

Sublingual administration forms are the best for me, very convenient and very fast, but you’re right it depends on the consumer needs and wants.

I always use full spectrum products

To avoid any risks, i always use full spectrum products for an optimal effect, cannabinoids working together is without a doubt a great option.

starting with low concentrations

You brought up a good one, starting with lower concentration is very important, a lot of people tend to forget that it’s cannabis after all.

valuable information

Excellent and very helpful information, i’ve always been confused about this topic that was kinda complicated for me, thanks for enlightening me.

Isolate is a great option

When it comes to cbd, i think isolate is a great option, you are sure that it only contains cbd and you will get the effect you’re looking for.


Wow so informative and well-explained, i had a lot of doubts about what to use, how to use it, in which cases. I got all the answers now thanks to this article.

Great content

Thank you for pointing out this topic, with the variety of brands, forms and products that are available, i was kinda lost, i needed it for my Anxiety, so Green Roads cbd oil seems to be the way to go for me.

Low concentrations

Yep, it’s important, i remember i didn’t consider this point when i tried it for the first time. Drowsiness got the better of me.

Exactly what i was looking for!

Oh, that’s exactly what i was looking for! I got lost in google results, all talking about the products but none about how to pick the right one for you, thanks again!

Great Guide

Thank you for this great guide, i’ve read some of your other reviews and i was confused about which cbd oil to choose, happy i found this one!

I couldn't agree more

I tried Nuleaf cbd oil for my back pain, oh god i felt so relieved!

Great review

I think you covered it all, you made it easy to anyone to pick the most convenient way to take cbd depending on his wants and needs.

great for pain

CBD is really helpful as anti-inflammatory, i took it as a sublingual form, i quickly felt the difference. However, it’s been 2 years i don’t remember which brand it was.

I love CBD gummies

It’s very easy to take it, and it can be absorbed by oral or sublingual route.

Oh so helpful!

I didn’t think of it that way, i never considered that a particular cbd product could be more helpful with anxiety than others.

Online reviews

What i dislike about online reviews is that the majority are sponsored, and will focus on promoting a particular brand instead of being neutral.


How to choose the potency of CBD oil?

When buying your first CBD oil, you should stick to the lower potencies. This way it’s easier to figure out the effects CBD has on you, get used to them, and avoid side effects. If you’re looking to buy some CBD oil, check out our best CBD oil guide.

What’s the difference between isolates and full-spectrum CBD oils?

The difference between pure isolates and full-spectrum CBD oil is that isolates only contain CBD, while full-spectrum CBD oils have other cannabinoids as well. If you’re looking to buy any type of CBD oil, check out our best CBD oil review!

Is CBD good for me?

There's a lot of ongoing research in the field of CBD, but you can already find studies stating the different benefits of CBD oil. Thousands of CBD users report different pros of the product. We represent the voice of the majority of CBD users, who struggle with sleeping problems, anxiety, various diseases & so on. Reading through our CBD oil reviews, you'll understand the details about CBD products, but you should always consult your doctor for more in-depth advice.

Does CBD have side effects?

According to user reviews, different CBD oils may have certain side effects on some people. The most common ones include drowsiness, sleepiness, nausea. However, analyzing the extent of these side effects, it seems that it’s not common, and mostly depends on the usage of the oil (the amount, concentration, flavour) & brand. The benefits seem to overshadow any possible side effects that may occur.

How is AllbestCBDoil different from any other websites that write CBD oil reviews?

AllbestCBDoil is an investigative initiative. The team behind the project is working hard at finding & filtering thousands of user reviews. We deeply investigate products by creating expert documentations, all to provide readers with the most accurate information possible. We are independent & completely unbiased. Unlike some other review sites, AllbestCBDoil cares about your wellness & always aims to uncover the truth behind each CBD brand. We do not compete with other review websites - instead, we focus on the most truthful content.

What do the different concentrations of CBD oils mean?

Different concentration levels mentioned in various CBD oil reviews reference the fact of just how “strong” the oil actually is. Depending on the reason why you want to purchase CBD products, you’re going to need different amounts of cannabidiol in the oil itself.